WHAT WE DO
Awareness. Sales. Retention. Whatever the name of your marketing game, we develop custom solutions to celebrate purpose.
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Let us help you build your brand.
Having a story is one thing. Telling it is another. Nothing strengthens your brand position like a compelling story. Whether we’re staring start from scratch or acting as advisors to your creative vision–– our creative content generation and design services bring even the most mundane message to life. We craft your brand story with your audience in mind and distribute it via channels consistent with your values so they know what your brand is about. We can give your brand and initiatives a voice to be heard by those who matter most.
HR RESEARCH & ANALYSIS
Our staff support all phases of the human resources lifecycle, from career exploration for those early in their careers seeking entry requirements through career transition for those established in their careers who are looking to make a change. Our in-house subject matter experts perform a range of human resources analysis activities, including job/occupational analysis, competency assessment, survey development, and administration, statistical analysis, organizational development, and focus group delivery.
SOCIAL MEDIA
Creating a community, engaging them with your content, and evaluating the effectiveness of interactions are the key pieces of a strong social media strategy. We create deliberate posts and release them on an intentional schedule to align messaging and engagement with your desired outcome on every platform.
TRAINING
Do more than just tell, teach. From establishing learning objectives and content development to delivery and evaluation, we create targeted training to optimize staff’s effectiveness. Our variable packages include stand-alone materials you can use yourself, virtual or in-person delivery, and expert evaluation.
BRAND IDENTITY
Boost your brand identity and don’t let potential customers pass you by with our outstanding Package Design service. We work together to merge our creative visions to come up with something really spectacular.
BRAND EXPERIENCE
Whether you’re hosting an event or working a trade show, our team will handle the logistics and create a communications strategy that will engage your audience and personify your brand with key influencers. We bring your vision to life.
TRADITIONAL & DIGITAL ADVERTISING
Earned, owned, shared and paid media should be part of every marketing strategy. One piece of content can be repackaged and distributed in many ways. Whether you want to get found on Google, create an email campaign, or promote on social media, we create content with these techniques to maximize exposure and budget.
VIDEO
Video is a great way to engage audiences to come, stay and interact with your brand. There are many ways to incorporate video into our strategy. We script, cast, sequence, direct, edit and produce video products from how-to videos to guide self-paced users through program elements to motion graphics to engage your social media following.
PEEK AT OUR PROJECTS
SALON DEZEN
Salon deZEN is a hair salon in Old Town Alexandria where stylists are looking out for your beauty best interest. deZEN stylists perform a range of services to help clients express externally how you feel internally.
Written designed Salon deZEN’s 2016 social media strategy to guide and unify post creation for both the salon and the individual stylists’ channels. Written also authored articles to promote deZEN’s place among DC’s premier salons in local media.
